January 6th, 2025, Philadelphia, PA - Xumo, the streaming platform joint venture between Comcast and Charter Communications, today announced it has expanded its enterprise partnership with Google TV Freeplay. In addition to distributing all 160+ free ad-supported streaming TV (FAST) channels that are currently offered on Google TV Freeplay, Xumo will now monetize all those channels, which will be branded as "provided by Xumo" within the experience.
Facing increased fragmentation across the television landscape, advertisers are looking for the simplest, data-driven ways to find their audiences at scale. By offering Google TV Freeplay channels alongside its premium inventory on Xumo Play, Xumo devices, and third-party inventory on other streaming and TV platforms, Xumo is giving advertisers a simple point of entry to reach streaming audiences at scale.
"Advertisers know that streaming is the future of TV but reaching audiences holistically and at scale remains a challenge that can hinder more media investment," says Ying Wang, General Manager, Xumo Advertising. "By adding Google TV Freeplay to Xumo's growing list of inventory partners, we are making it easier than ever for advertisers to seamlessly reach incremental audiences across a variety of streaming platforms, far beyond FAST channels to smart TVs and other connected devices."
The news comes as Xumo continues to bolster its advertising capabilities to support monetization across its growing inventory sources. Through its growing advertising team, led by Wang, Xumo continues to invest in its relationships with brands, agencies, and monetization partners.
In addition to offering a direct-to-consumer FAST service and next-generation streaming devices under the Xumo brand, Xumo powers over 1750 streaming channels across 20 entertainment platforms worldwide, including Google TV, Xfinity, and others.
Google TV is a trademark of Google LLC
About Xumo
Xumo, a joint venture between Comcast and Charter Communications, was formed to develop and offer a next-generation streaming platform for the entire entertainment industry. The company is defined by three primary lines of business: Xumo devices, Xumo Play, and Xumo Enterprise.
Powered by Comcast&rsquo;s global technology platform, Xumo devices feature a world-class user interface that includes universal voice search capabilities, making it easy for consumers to find and enjoy their favorite streaming content. Xumo Play is a free ad-supported streaming TV (FAST) service with hundreds of ad-supported linear channels and on demand options that anchors the free content offering on Xumo devices and is also available as an app on other major streaming platforms. Xumo Enterprise is the business-to-business arm of the joint venture, providing content makers, distributors and advertisers with tools and services to make FAST content more accessible.
Media Contacts Emily Miller Emily_Miller@comcast.com Comcast Advertising

Advertisers Can Now Buy Inventory Through Xumo on Google TV Freeplay, Giving Them a Simple Way to Reach Audiences at Scale

Xumo Expands Partnership with Google TV™       to Distribute and Monetize FAST Channels on Google TV Freeplay

Philadelphia, PA and Anchorage, Alaska &ndash; December 11, 2024 &ndash; GCI, Alaska&rsquo;s largest telecommunications provider, and Xumo, Comcast&rsquo;s and Charter&rsquo;s streaming platform joint venture, today announced the launch of Xumo Stream Box for GCI&rsquo;s internet customers. Xumo Stream Box is a 4K streaming device that makes it easy for customers to find and watch the content they love across hundreds of streaming apps and services. GCI is offering the Xumo Stream Box free with internet service or to purchase at a retail price of $59.99.
<blockquote>
&ldquo;We&rsquo;re excited to bring the Xumo Stream Box to GCI customers as we head into the heart of the holiday season,&rdquo; said GCI Chief Marketing Officer Kate Slyker. &ldquo;With this new device, customers can have access to hundreds of free channels, as well as a very easy-to-use remote, making it easier than ever to find and watch their favorite programming.&rdquo;
</blockquote>
Powered by Comcast&rsquo;s newest entertainment experience, Entertainment OS, Xumo Stream Box enables GCI customers to:
<ul>
<li>Watch more, search less: Customers can search for a show or movie by saying its name into the included voice remote, and Xumo Stream Box will search across available apps and services to find it.</li>
<li>Enjoy all the best apps, with more ways to personalize than ever: Xumo Stream Box comes preloaded with hundreds of streaming apps, including live streaming services like YouTube TV, Hulu + Live TV, Sling TV, and Fubo, as well as top streaming apps like Netflix, Disney+, Prime Video, Max, Peacock and hundreds more. With &ldquo;My List,&rdquo; Xumo users can build personalized viewing lists for every member of the family, giving them a quick way to find what to watch next.</li>
<li>Get more from their streaming experience: The built-in channel guide makes browsing through Xumo Play&rsquo;s 350+ free live channels - spanning live local and national news, movies, sports, reality shows, crime TV, kids programming and more &ndash; a seamless part of the experience. By saying &ldquo;free&rdquo; into the voice remote, customers will find thousands of on-demand movies and TV shows from apps like Tubi, Pluto TV, and Xumo Play.​</li>
</ul>
<blockquote>
&ldquo;Xumo Stream Box makes streaming easy with an intuitive, content-forward experience,&rdquo; said Michael Gatzke, Senior Vice President, Affiliate Development, Xumo. &ldquo;By partnering with GCI to offer Xumo Stream Box to its customers, we can introduce our innovative platform, and all the unique ways it simplifies streaming, to more consumers across the country.&rdquo;
</blockquote>
GCI customers interested in learning more about Xumo Stream Box can visit <a href="https://www.gci.com/catalog/devices/xumo-stream-box-4K/0B610286-B204-4499-AFC6-B741ABD1B24B" target="_blank" rel="noopener">GCI.com</a>.
GCI joins Charter, Comcast, Cox and Mediacom as the fifth U.S.-based cable operator to offer the Entertainment OS-powered Xumo Stream Box to its customers. Entertainment OS is built upon the same global technology platform that delivers entertainment experiences to customers across Comcast, Sky, Xumo and its syndication partners, and processes 15 billion entertainment-related voice commands a day through its award-winning voice search technology.
About GCI
Headquartered in Alaska, GCI provides data, mobile, video, voice and managed services to consumer, business, government, and carrier customers throughout Alaska, serving more than 200 communities. The company has invested more than $4 billion in its Alaska network and facilities over the past 40 years and recently launched true standards-based 5G NR service in Anchorage, now the nation&rsquo;s northernmost 5G service area. Learn more about GCI at <a href="http://www.gci.com">www.gci.com</a>. GCI is a wholly owned subsidiary of Liberty Broadband Corporation (Nasdaq: LBRDA, LBRDK, LBRDP). Learn more about Liberty Broadband at <a href="http://www.libertybroadband.com">www.libertybroadband.com</a>.
About Xumo
Xumo, a joint venture between Comcast and Charter, was formed to develop and offer a next-generation streaming platform for the entire entertainment industry. The company consists of three primary lines of business: Xumo devices, Xumo Play, and Xumo Enterprise.
Powered by Comcast&rsquo;s global entertainment platform, Xumo devices feature a world-class user interface that includes universal voice search capabilities, making it easy for consumers to find and enjoy their favorite streaming content. Xumo Play is a free ad-supported streaming TV (FAST) service with hundreds of ad-supported linear channels and on-demand options that anchors the free content offering on Xumo devices and is also available as an app on other major streaming platforms. Xumo Enterprise is the business-to-business arm of the joint venture, providing content makers, distributors and advertisers with tools and services to make FAST content more accessible.

Xumo Stream Box Makes Streaming Easy, Simplifying Content Discovery with Voice Search and a Personalized, Content-first User Experience

GCI Launches Xumo Stream Box

Integration will expand reach and targeting capabilities across Xumo’s content

All you can stream

A better way to stream

All the top apps

Get 6 months of Peacock Premium at no extra cost

Free entertainment
on any screen

Take your business
to the next level

What’s new with Xumo?

Xumo Expands Partnership with Google TV™ to Distribute and Monetize FAST Channels on Google TV Freeplay

GCI Launches Xumo Stream Box

Xumo To Make Ad Inventory Available Programmatically With PubMatic

All you can stream

A better way to stream

All the top apps

Get 6 months of Peacock Premium at no extra cost

Free entertainmenton any screen

Take your businessto the next level

What’s new with Xumo?

Xumo Expands Partnership with Google TV™ to Distribute and Monetize FAST Channels on Google TV Freeplay

GCI Launches Xumo Stream Box

Xumo To Make Ad Inventory Available Programmatically With PubMatic

Free entertainment
on any screen

Take your business
to the next level